Echale la culpa a Río

Henry Jenkins anduvo de visita por el hemisferio sur a principios de Junio y es poco lo que uno pueda agregar al muy buen artículo introductorio escrito por Natali Schejtman en Radar o al hiperinformado y lúcido Alejandro Piscitelli. Me limitaré a señalar que el buen hombre parece haberse impresionado mucho más por su escala brasileña que por su detour porteño. Brasil aparece acá no sólo como un país importante sino, sobre todo, curioso y con ganas de aprender:

Of the foreign language editions of Convergence Culture, probably the best selling one was the version published in Portuguese and distributed primarily in Brazil. Thanks to the support of Mauricio Mota and the Alchemists, a transmedia company which works in Rio and Los Angeles, my book has stimulated enormous interest in that country, with companies such as Globo and Petrobras buying hundreds of copies to give to their employees and clients as Brazil seeks to better understand the digital age at a moment of deep cultural and technological transition.

(...)

I spent the last week and a half of May in Brazil, speaking with several key players there in the efforts to make the country a key digital player, including Petrobras, the leading oil company, and Globo, a key media producer and distributor. While I was there, I was interviewed by half a dozen or so of the leading print and television journalists.